I’ve been told it is a marketing cliche that you need seven touches in order to get your message across. Basically, the more touches or contact you can have with a prospective customer in as many ways as possible, the more likely you are to build strong relationships and build your brand. In this workshop I will explain a Marketing/Branding sequence that can be used by anyone (business, entrepreneur or individual) to get your message across and build your brand through LinkedIn. It has worked for me and I think it can work for you as well.
You have a LinkedIn account – NOW WHAT? How do you leverage LinkedIn for maximum results? If these are questions you have asked yourself, then come to a workshop where you can learn some excellent tips and techniques from a well-known LinkedIn expert. You will have the opportunity to ask “how-to” questions and take a peek beneath the covers of LinkedIn to get an overview of its functionality. You will also learn what you can do with LinkedIn from a personal or business perspective. Specifically, you will learn how to move beyond just collecting contacts and how to use LinkedIn to build your network – and to MAXIMIZE your professional networking.
You have a LinkedIn account, but they have changed everything – NOW WHAT? LinkedIn LOVES to change things! Where did the “Introduction” button go? What’s all this business about hashtags? How do you find what you need on LinkedIn? Where did they move all my stuff? If these are questions you have asked yourself, then come to a presentation where you can get answers and learn some excellent tips and techniques from a well-known LinkedIn expert.
Here is a list of the free LinkedIn seminars I offer with descriptions. Please click on each title for a more in-depth description. These seminars are given in central OH, USA and are not webinars.
What does it mean to be an “All-Star” on LinkedIn? What does it take to have a complete profile on LinkedIn? Why is it a competitive advantage to have a complete profile on LinkedIn? Get the answers to these questions and many more by interacting with a long-time user of LinkedIn to learn the best ways to maximize the potential of your online web presence on LinkedIn. This workshop will review the key aspects of all LinkedIn profiles and show participants how to “get found” by making sure their profile has the right stuff to get noticed. Whether you are new to LinkedIn or a constant user, you will learn something during this session that will make your profile better.
What is the best way to utilize LinkedIn to help your business? Why do I need LinkedIn when I already use Facebook? Participants in this workshop will get the opportunity to interact with a long-time user of LinkedIn from both a personal and professional perspective. Many businesses are realizing that LinkedIn has just as much potential as any of the other social media tools. Schedule this workshop to learn what aspects of LinkedIn are focused on enhancing your business and keeping you in touch and connected with your customers and clients. Learn from a LinkedIn expert that has helped such venues as JPM Chase, OCLC, ABCO Fire Protection, Part Time Works, Edison Welding Institute and Fire and Ice Heating and Cooling understand the potential of LinkedIn for enhancing your company’s image.
Introduction In addition to the list of seminars below I also do a monthly program for Right Management (second Monday of each month) and Jewish Family Services (usually the second Thursday of each month). These sessions are not open to the public, but if you are a client of either Right Management